If customers find you on Google Maps, this audit tells you why you show up in some parts of your city and not others. I review your Google Business Profile, categories, reviews, your listings on Justdial, Sulekha and IndiaMART, and your location page, then check map-pack positions across a grid of points in one city. It is a manual review, and the written findings reach you within 3 working days. Send me your Google Maps link to start.
By Jagmohan Kurmi, M.Tech, founder of FutureTech Digital Marketing Agency · Last updated
The free SEO audit covers your website: technical health, on-page structure and backlinks. This audit is about the other place local customers find you, the map pack, and the signals behind it. I only open your website to look at the one page your profile links to.
If you want to try it yourself first, my local SEO audit checklist lists the steps. The difference here is that I do the checking, add the grid scan and compare you with the three businesses Google currently prefers.
Form fields: name, Google Maps link, city, three search phrases, current phone, old numbers or addresses, WhatsApp number. I do not need manager access to your profile.
Map results depend on where the searcher is standing. A clinic can be first for someone across the road and invisible two kilometres away. So I place a 5 by 5 grid of 25 points over your city and record your map-pack position at each point for each of your three phrases.
The result is a simple table per phrase: where you are in the top three, where you are on the list but lower, and where you do not appear. It shows whether your problem is distance, relevance or prominence, which are the three factors Google names for local ranking, and that decides the fix.
One city per free audit. If you need several branches or cities checked, tell me and I will say honestly whether it is a paid job.
The first step with Century Smile was the same set of checks described above.
Before: Ranked on page 3 for local dentist searches, with minimal Google Maps calls
What we did: Google Business Profile optimisation, schema graph, local map pack optimisation and dental call-extension ads
After: Ranked #1 in the Google Maps 3-Pack for Sagar dental terms within 60 days
+68% verified patient appointments
This was a paid local SEO engagement. The free audit diagnoses; it does not make the changes.
There is no redacted sample report on this page yet, so here is what the document is made of.
Position at 25 points for each of your three phrases, with the areas where you are missing marked.
Category, name, service and photo changes you can make yourself in the profile editor.
Every listing that disagrees with your correct name, address or phone, with the link to fix it.
How your reviews and location page compare with the top three, and what to do first.
WhatsApp me your Maps link, your city and three phrases your customers search. The grid results and fix list come back within 3 working days.
